Google Places Local SEO Presence

seo marketingThe information can be presented to the Local Google+ page is greater than with Google Places and if this were not enough, the great advantage of Google+ Local page is:

It is a perfect substitute for the information Google Places also allows us to have control over everything that we show in our listing.

Facilitates the publication of our news in the local business page and allows incorporate links “Dofollow”. Very useful if you want to boost traffic to a new item from our blog or indicate where it has become a good review of our company on the Internet.

To interact within the Google + network according to www.clickdepot.com with our company profile and thus gain authority within different sectors, not only in the business sector but also where there may be potential customers as they could be for example the company.

Important ***: Local Google+ pages are unique compared to other categories. They have features that allow customers to connect the physical location of the business. For example, local pages include a map showing the location of the business, address, phone number and opening hours. The local pages also share the profits have other categories of Google+ pages, and they can create and manage circles, hangouts make and share content such as publications and photos.

I have 2 Local Google+ page, even a Google+ profile and want to create for the first time

2.1. Open an account with Google and create your Google+ profile

The first thing to do is create us a Google account. Many have it and do not even know anyone with a Gmail account you already have an account at Google.

In case you have not logically have to open one, you have to have an email in order to validate this new Google account.

Local Google+

Google wants your social network Google + will become a true benchmark for all users, for that reason facilitates the passage from the other tools to this popular social network and also includes substantial benefits for those who make this update.

How to migrate an account from Google Places Local Business Google+

Actually, it is not a migration account Google places there will once Google+ Page Company is created, what will happen is that the tab Google + catch data from Google Places and from that moment the record to be displayed in Google Maps will be the local business in Google +.

Steps:

3.1. We access our regular Google account and into Google Places

3.2. From the account of Google Places for business we opened a Google+ page, it is automatically associated with each other, and data from Google Places will become part of the new page on Google +.

Moving from Google Places to Google Plus Local

When we link with Google + Google Local Places we request verification of business.

If we had already checked our record of Google Places, that we will ask for verification of Google + Local, is likely to allow us to do it by phone as we are migrating data from Places to Google+ Local and assume that the direction of your local company is the same. If not give you the option to verify by phone will display a message that tells you that you send a letter with a code to the address with which you can validate your Google+ page Local.

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Google + Importance for Local SEO

seo purposeGoogle puts the tools at our disposal are “relatively simple to use,” but so many and are so related to each other in the end we do not know whether we are on Google Places, Google Map, Google Local or who knows where.

What I can tell you without any doubt is that Google+ and the ability to generate Local Google+ pages are part of the present and future for positioning in Google. Back when things in the SEO were much simpler, we tried to position ourselves for very common words and flipping aside other much more specific, including those having to do with local positioning. A search criteria such as “SEO Atlanta” – http://clickdepotatl.com does not bring me more than 300 to 400 visitors a month, but has the advantage that if a customer who has done this quest chances are you are interested in having a search engine optimization company in Madrid and in no other locality (thus I have some competitive advantage over other … .but in any case, the importance of local positioning and therefore of Google+ Local is much larger if we talk about businesses or shops whose main activity is conducted within their locality).

* Very important: Local Google+ pages can be generated in two ways, from Google Places and from your personal Google+ profile. As there is some difference between these two situations separately explain how I should create Local Google+ page if you already have Google Places and if still no record of undertaking is taken into Places.

The chances are that we can find several, so let’s answer the following:

I have a page in Google, but I am unclear if Google Places or Google+ (usually happens when we previously delegated the management of this space to another person, the webmaster or marketing agency that takes us all the affairs of presence on the Internet).

I have Local Google+ page, even a Google+ profile and want to create for the first time. (In this case it is recommended to directly open the Local Google+ page for the company from personal Google+ profile. Places Forget unless you have multiple locations)

Now I have a page of Google Places Local but I want to migrate to Google+ (In this third case as simple and convenient to carry out the high of Local Google+ page tab from within the Google Places)

1 I have a page, but I am unclear if Google Places Local or Google+

To ensure local presence of your business in Google Maps (and related organic results of Google) now have two possibilities:

Listing on Google Places

Local Business Page on Google+

In its aesthetic look very similar, but the customization and interaction of Google+ pages Local company are far superior to those of Google Places.

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SEO Link Discovery Process

Discover the links your competition has already achieved and to assess the effectiveness of these is an essential part of the job of a SEO. The best tools to find the links you are getting are extra, surely you sound Ahrefs, Open Site Explorer or Majestic SEO, and more recently e inroads in the market who are doing decriminalization by Google Penguin, the Link Research Tools tools among which is the known Link Detox.

seo linkbuildingOnce you’ve got the list of links of your competition study its value and the possibility that your website will be linked from these same areas.

Create your own satellite network spaces

Effective but costly, you need to create content for each of these pages or blogs, move those files and lend some strength in the form of bonds. It is commonly known as “wheel links” (be careful when planning this conference, if you want to do well using different IPs and different owners, and try not exist a relationship links to other websites)

My advice when creating these spaces is the use for more than just the positioning of the main website itself, think about the possibility that it could become a business in parallel or in a particular service. It is the best way to get a website not only look natural but actually is and even you can report other benefits.

Participate in forums

Whenever you do not use spam to when participating in these spaces can be beneficial to your website, not only because you get a link but is also likely to get visits from these forums that let your professional opinion.

Not required to have the ability to leave your signature, it is more effective to stand out in a professional and then link to any article from your website where you offer a solution to a problem.

Broken link building

Broken Link Building of the most natural techniques that we can find, is to help other webmasters to keep their site updated with correct links. The technique is relatively simple but do not expect miracles, link costs and get you have to request a form or another.

This technique is to find sites with broken links …, check my links extension of Google Chrome is an invaluable aid to discover websites with broken links. Once you know what these are links you get in touch with the owner of the website and will you comment what those broken links (usually those who give 404). Let’s say you’ve helped keep clean your website … and once you’ve broken the ice, you can try to change some of those broken links in the url of your website or an article that clearly improves the information to which it was linked originally.

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Be An Industry Expert for SEO Purposes

linkbuilding processUse tools for SEO that will show the most searched terms and phrases to know what topics attract more visitors (potential clients and professionals in your own sector.

The best SEO content according to www.clickdepotsanantonio.com put them in your own web page (unless you have the possibility to do a guest blog posting on a reference in the sector in which you move).

Develop content that may be available images, infographics or videos that attract the attention of your audience. “By the way, do not roll yourself, people have little time to see the most important and rapidly solve your problem”.

It facilitates who visits your blog you can share your content, whether it’s a photograph or an infographic you can enter a code in the article which is to facilitate the “copy and paste”.

Incorporates the buttons to share on social networks.

The photographs, graphics and videos can greatly webcast. After a few months of its publication in Google where checks have been shared and if there is a link of attribution in the page where you will find a link … claims.

Once you’ve worked a good article, take advantage and transform it into another medium that allows you to broadcast it online (I’ll give you an example, this article I’m enjoying it and I take advantage of transforming it into a photograph that will allow me to move through social networks, logically if you can hire someone to make you a “dignified”, all the better) graphics.

Note that once you have developed your content more likely to be cited in a natural way, slowly you’re becoming a benchmark for help in your sector. The more quality items possible in your blog more chances you have to cite yourself when writing in other media or distribute through social networks.

Be social, “share online” and participate in social networks … everything is .no positioning and views in this life, your reputation opens many more doors than you can imagine, and insists

Measured and analyzed. It is important to know if the content development and subsequent promotion you are reporting the profit you expect from your investment, we should not go. Utilize at least the Google Webmaster Tools and Google Analytics to see if your content and links are receiving visits.

Link Building Guide By a Fort Lauderdale SEO Company

Who are dedicated to this SEO know more or less the different spaces from which we can get links, but we also know that not everyone has the same validity and some can harm us.

With this little guide for Linkbuilding 2014 by clickdepot.com I want to summarize the best ways to get links either “winning them naturally (earning link) or generating them (linkbuilding)” … and to know which ones work and which do not.

seo strategyWhether Blackhat spam and techniques for getting links still work going to try not to fall too much in these techniques linkbuilding attempts, Google has learned much, much more than anyone thinks about discovering fraudulent links even aided by complaints of those who are dedicated to SEO in something like a “witch hunt” by sending a spam report, or simply by manual inspections of links, let’s see … if I can easily detect what are natural links and what not, do you think that your website would a manual control Google ?, the answer is a resounding NO. Therefore, try to do linkbuilding practices not to call too much attention and if possible (linkearning) calendar links generating quality content and distributing them conveniently on forums and social networks.

Ways to get links:

Gan√°ndotelos completely naturally, thanks to your quality content (Link earning)

Generating links so that “appear to naturalness” (Linkbuilding Classic)

Purchase links (Buf … it works, it does, and does not like to Google)

Earn 1 links (Link earning)

This strategy of obtaining links is definitely the best medium term. Content creation needed to win the natural listings also brings you a brand reputation and authority in your industry that do not add other link building techniques.

Okay, that sounds great, “earn your links completely natural”, is the only type of link that Google likes are all natural, without any manipulation. But the real challenge is to get … .how get these links?

Generates useful for your industry, striking, curious fancy content share content.

Help to publicize such content on social networks distributing you by yourself, incorporates buttons to share on social networks, social networks involved in providing positive information, create relationships and synergies with professionals in your industry, participate in forums that are sought solutions to specific problems related to your sector.

Link to Earning technique using content marketing has an added value for SEO, content generation self help positioning even without getting links; It is because we are sending signals to Google that our site is updated regularly, incorporate new writings and pages within our website and also strengthen the signals received from the social networks where content is shared.

With the strategy of content creation and subsequent diffusion, you can not only get links, you also generate a community of professionals in your industry that you can open doors, provide you contacts and support you in a “win and you also win.”

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Seo Content Marketing Strategy

seo content marketingThe buzzword … “content marketing”, what do we really mean? … Well, there no less than investing in the development of content and then learn how to move properly on the internet to attract the attention of your customers (and if possible improve your ranking in Google).

In recent times, once the vast majority of businesses have realized that internet is not free, that social networks do not work as they thought and that the SEO shoddy reached penalizing their websites, it has become fashionable so that the “content is king”, but also soon going to realize that having a blog on your website is not enough to have an internet presence … and this is evolving so fast and all have their blog all do some SEO and all promote their content on the Internet, let’s stop a moment to think of a STRATEGY for content marketing in a competitive market. This was contributed by http://clickdepotsanantonio.com.

Before we must realize that the content itself, by itself, does not better to rank a website, definitely helps but if that content does not get links naturally .de bit … you’ll serve. Let’s not get negative, it is true that having a blog on your website helps both positioning longtail like to tell Google that the website is updated from time to time, but to maximize that content must move so that no only receive more visits but we also cite the internet and consequently receive links, do not forget that content marketing is a powerful tool linkbuilding.

How to develop your content marketing strategy step by step

Study the types of content that can attract your potential customers or a hearing related to your sector.

When designing your content strategy to keep in mind that the most searched online content must be related to:

Guides that teach how to do something or troubleshooting. They answer questions such as “How to …” “How to …” “Where can I find …” “What is the best search engine optimization company …:-)”.

Articles for entertainment. There is more to see success with the animated gifs memes type, the videos on Youtube and the like.

Compilation and Description of the best related to a topic (eg Top 10 blogs SEO 5 Essential plugins for your wordpress blog, best responsive wordpress templates 2014) items

Listings of resources in a given sector (Properly developed can facilitate the appointment of other bloggers, journalists or social networks).

Professional listings in a given area (Empower Egobait). The appointment of other professionals (even when they are your competition) can provide in your articles that any of them will take a cable either through a link, a recommendation, or a joint collaborative work.

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Other SEO Factors When it Comes to Linkbuilding

seo factorsThese links are still valid for the SEO, do not give high mass, that is no longer useful or practical. Use a couple of forums that you please participate actively or do actual queries which incorporates the signature the address of your website … it is likely that interest you incorporate an anchor text with the word you want to position … a lot, careful abusing anchor text, here is the real danger to penguin algorithm, anchor text echo unchecked and without proper calculation of percentages of links can bring your. I recommend simply enter the domain name, unless you’re forcing something your positioning.
directories

Wow, it almost does not work, but if the directory is specific to your industry, I still regard as valid, if it does nothing, for nothing, but if the directory is not contaminated at least are increasing the variety of domains link to your website. Nothing massive high do not copy and paste descriptions, you know, duplicate content … do not useless and even penalized. Varies always incorporate descriptions to promote your website in the directory, and put both content related to the word you want to position as possible.
Buy links related to your industry spaces

Crappy, dangerous, does not like to Google, it is a very effective technique but … .You a very high risk. My recommendation not use !!.
Penguin and Google SEO by Click Depot Atlanta
Create your own blog network support

You can create your own blog network support to position your website is hard work and time. Before it was relatively easy to hop a few blogs support digital newspaper type spaces, but with the progressive closure of these services, hop a blog network to build your website … it’s a job, buf … I get tired just thinking about it. If you have someone who can write articles with a certain speed and quality you can get to it, but it takes time.
Use social media to advertise your content

Typically we do not have a highly viralizable content, this occurs in 99.9% of cases. We need to help our content to gain some relevance and this is achieved in the eyes of Google with “links we receive” from other spaces and our presence on social networks, which are also links !, eye. Twitter, Google+, Facebook or Linkedin not generally have much to do with the industry in which we operate, but … we can find areas of debate or interest groups where we display our content. Make use of the smartest way to drive traffic to your website … and incidentally so, put a link.

What place could be more related to our industry to our own website ?. Performs an internal linking advantage as much as you anchor text, eye and not be tempted to put the keyword every few minutes, remember seek web usability, ease of navigation of the web visitors. The correct internal linking has much more force than most people think, especially if you publish articles with some regularity.

And now, what are all these links you provide are stronger?

. … Links coming from a blog related to your topic, from the body of an article related to your topic, well written article, structured and possibly along with a link to text closely related to your keyword anchor link as high as possible within the article body.

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The Importance of Contextual Linkbuilding With SEO

contextual linkbuildingFor better positioning of our web is essential to help our “great content” to gain relevance in internet, we promote them properly to make them more relevant in the eyes of Google.

If you are interested in SEO you’ve already heard about the animals of Google, Panda and Penguin, and today it should be a bit careful with them, because sometimes they bite. Something more on this later to see if we can tame these “beasts”, in reality, if not copy external contents and make an effort to have our website free of duplicate content, we must take care only of the black bird.

* Important note for any link building activity, if you are unsure of what you’re doing, vary the anchor text as much as possible. It is the best way to avoid problems with the penguin. Use anchor text keyword position you want in the spaces that you know will provide greater benefit with SEO in Google.
What I mean by the context when performing the Linkbuilding?

The links have more value today are those from spaces that are in one way or another related to ours. If your website is about SEO from clickdepot.com, focus our efforts on our website may be linked from this thematic spaces or similar (we would be worth spaces dedicated to SEO, online marketing, web design … and others that may relate to our website).

* Trick PRO: If space where we post has nothing to do with our theme, example … at least try to take a closer look, for example putting a title like “SEO in tourism” … and currarte a long article, as always, use the title, URL, and H1, H2 … .to bring the item to your sector.
What methods can we use to get links from web pages related to our industry?

Guest posting (guest writer)

It is perhaps one of the best techniques that we have today to get links from other sites in our industry. Someday prepare a specific article on Linkbuilding and develop it in depth, but from a practical point of view, is to seek Guestposting blogs related to our theme, to contact the blog author and request the inclusion of an article written our handwriting. It is not easy, you have to know to contact the owner of the blog, and be able to write good content for your fellow blogger allows you to publish to your blog.
Comments on blogs

Logically blogs participating in our theme, we are lucky and just happens to have opened the dofollow comments, and if you are looking for …:-). Do not add much strength to the position, in fact very little, but well used allow to increase the naturalness of the linked and if you do actually intelligently is likely to get a visit from a potential customer or partner thanks to that comment. Ah … do not spam, behind the blogs are people.

SEO Factors That Are Important in Ranking a Website

important seo factorsDo this with each of your web pages. This title should make clear what is to find a reader, and therefore Google, in reading this web page. It is perhaps one of the most important points in the optimization of a website from the point of view of the positioning in Google. Of course, the <title> will try to incorporate one or more keywords for that page we want to be positioned.
Try Urls that incorporate the keywords you want to position

This goes along with the title I mention in the previous paragraph, and if possible they are clean and properly structured with levels.
Make the canonical redirects (important)

If you use WordPress for example, this task is greatly simplified. (I will not extend this topic, I leave it for later … to do very looong).
Incorporates a Sitemap.xml to facilitate indexing content.

Power positioning incorporating local word of your city in the title and the url where you want to enhance the local presence (Example: Madrid)

I put a clear example, this is the page where you want to offer services¬† if you carefully you look closely this page is intended for our future customers, is something like a “landing page” where logically the contents have much to do with the criteria that you want to give more importance such as , “web positioning Madrid” and the like. It seems a small thing, but I assure you the specific internal pages optimized for certain search criteria has great results.
contents

Add written content, the higher the quality better (logical)

But do not forget the number (it’s easier), it’s not a matter of boring the stones with our content … but writes … .escribe. And if you’re able to write with some fluency, hire someone to do it for you, in Textbroker for example you have a multitude of professional copywriters specialize in different areas that will facilitate this work.
If you incorporate extensive articles, do not forget Structure The type labeled H1, H2, H3

Allow to highlight the relative importance of each heading. The H1 tag still has some importance, so try to get back your keyword or secondary to enhance positioning. With other labels do not obsess, help you work anywhere style and differentiate paragraphs for easier reading.
Includes photographs within your content

Very important! always the Alt tag with the keywords you want to position. If possible try to enter the file name keywords you want to position.
Do not you play the third-party content copying

Be original, much Google penalizes content that are not true, or rather, Google penalizes duplicate content … and copied.
Google Panda and SEO
Other resources that could enhance the quality of your content are videos and infographics

Not worth anything, these resources must also be quality … and therefore … usually cost time and / or money.
Post time to time on your blog

Helps maintain positions globally across the web, not only the positions of the blog articles.
Facilitates contact telephone and mail

If you have a local business do not forget to include the town in which it is located … .a be possible in the Footer, so we increased the density of the word and help with local positioning.

Importance Of SEO Friendly Responsive Websites

seo importanceHave a website that is easily visible on any device, be it a computer, a tablet or a smartphone, is a must today. It’s amazing the traffic received from these devices and logically should have a web tailored to each and every one of the systems. Moreover, as with the charging rate, glad to meet a web that fits our device and thus also favors conversion somehow.
Today, thanks to the templates like “Responsive” We can quite easily get this presence “platform” in the network, especially if we use a WordPress or Joomla CMS type, you’ll have it easier to find an attractive responsive template. Extraordinary knowledge are needed in design and programming to have a website but rigged. Such templates are automatically adapted to the device in which the web is shown and therefore do not need a web-design program for each platform.

Content and structure of the web (internal SEO or On Page SEO, the basics according to Click Depot Atlanta)

You’re tired of hearing about the importance of content and that they must be extraordinary … and … bla … bla … .bla, in an ideal world, with very great professionals supporting your project, you spend time and money to get these extraordinary content but also imagine the “I do not have many resources but I want to be well positioned.” I will detail the second option, provide the explanation of the method, one can bet on the first has a good team of online marketing to make your content strategy, and that coordination and project strategy is somewhat different.

“I have no excessive resources, but I want to have a good search engine optimization”

On a written content, Google knows too well not distinguish whether what is said on that website is a regular, good or extraordinary content for readers. See, it does not entirely clear, but if that content “accidentally” begins to be shared over the network and receiving a lot of support and “likes of Facebook” “from Google +” A tweeted or even a wiggle, that is to thereafter Google thinks that our content is extraordinary (and maybe it is not because someone has helped you a little to gain some notoriety, it can also be great, but if you move a bit to take inertia … you can stay with grapes).

Apart from the popularity reaches a certain content over the network, Google has other ways to measure what he sees as better than other content. Gives more relevance to a short one that larger article more relevance to a well structured article than one that does not use indicative tags (h1, h2, bold), which incorporates the most relevant images and / or videos that do not have them.
So what should be our strategy on the structure of a website and its contents?

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    Tags: content, seo, website, strategy
  • 45
    The "web design" (not the structure) normally exceeds the competence of a SEO but you need to keep in mind. Therefore, if we find a much improved web design is to convey our view recommended our customer to try to develop one optimized. I'm not talking about internal structure of the web (SEO On Page),…
    Tags: website, web, seo
  • 37
    The information can be presented to the Local Google+ page is greater than with Google Places and if this were not enough, the great advantage of Google+ Local page is: It is a perfect substitute for the information Google Places also allows us to have control over everything that we show in our listing. Facilitates…
    Tags: google
  • 34
    Google puts the tools at our disposal are "relatively simple to use," but so many and are so related to each other in the end we do not know whether we are on Google Places, Google Map, Google Local or who knows where. What I can tell you without any doubt is that Google+ and…
    Tags: google
  • 34
    These links are still valid for the SEO, do not give high mass, that is no longer useful or practical. Use a couple of forums that you please participate actively or do actual queries which incorporates the signature the address of your website ... it is likely that interest you incorporate an anchor text with…
    Tags: website, content, google, seo, network, web